Virtual Shopping now LIVE!

We are excited to roll our this new interactive shopping experience to you for FREE! Give us a call and we will schedule a time to meet with you, talk through your space and even walk you through one of our 6,000sqft showrooms. Call us today

The Golden Secret – Fixtures and Finishes


St. Patrick’s Day is here, and you just struck gold! What better way to celebrate than with a home refresh inspired by bold brass or classic copper? These warm tones have made a comeback in home decor, proving to be the perfect pop to contrast any cool, modern space.  If you’re eager to start incorporating … Continued

Good Things Come In Pairs!


Valentine’s Day reminds us to stop and smell the roses, so today, more than ever, we are thankful for those we love most. It’s true that good things come in pairs – and we’re not just talking about you and your special someone. Read on to find out how these dynamic lighting duos can elevate … Continued

Modern Pendant Lighting: A High Impact Alternative to Chandeliers


Sophisticated pendant lighting provides both function and aesthetic. Suspended from the ceiling by cord, chain or metal rod, pendants are diverse fixtures that can be integrated into virtually any space. Although they aren’t a new or novel design concept, they’ve started to dominate the market due to their versatility. We are used to seeing them … Continued

Looking Ahead: 2020 Lighting Trends


From prints and patterns to fixtures and finishes, the ever changing home design landscape continues to keep us on our toes with emerging trends that will inevitably make their way into your next home refresh. Although it may seem that fads are fleeting, the truth is, great style is timeless. So when the new year … Continued

Celebrating Detroit Month of Design

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Gross Electric is celebrating Detroit’s designation as a UNESCO World City of Design by offering a special designer discount during the month of September. During Detroit Month of Design, a citywide celebration of creativity gathers designers and the greater community to celebrate Detroit’s role as a national and global design capital. Partners from emerging studios, … Continued

LED Lighting Seminar Video

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Don’t worry if you weren’t able to attend our LED Lighting Seminar this past Saturday – we have the full video here! Laurie Gross, president of Gross Electric and American Lighting Association Certified Lighting Consultant, discusses uses and advantages of LED lighting. LED Lighting Seminar Video – April 7, 2018  

Is Lighting More Than Just Lighting?


Is Lighting More Than Just Lighting? The simple answer is…Yes! Lighting can be used for a variety of things other than just simply providing light in dark places. Lights are no longer just for lighting. With the development of LED lamp technology, the lowly light bulb is doing more than turning on and off. A … Continued